1&1 Internet Ltd. (www.1and1.co.uk), the leading European web host, today debuted 1&1 MyWebsite 8 featuring powerful new tools for building online visibility.  Since online visibility is a mission-critical issue, especially for small businesses, the award-winning 1&1 MyWebsite package now offers a central, easy to use dashboard called ‘1&1 Online Success Centre’. This platform analyses and displays the elements needed for online visibility while guiding business owners via a step-by-step process to improve their presence. The new generation, 1&1 MyWebsite 8, offers unbeatable tools especially for small businesses and freelancers to achieve online success.

Most business owners today find that an effective website has a direct impact on both their online and offline success. To support businesses in their need to get found on the Internet, 1&1 MyWebsite now includes the new dashboard providing optimisation across three distinct areas: Basic Information, Online Directories, and Content Optimisation.

By centrally managing basic information like name, address, phone number (NAP) as well as opening hours and directions, users can enhance their local search ranking. With this information and the semantic appeal of the website, the Google preview is automatically generated and allows users to check how the data is displayed to their customers in the most popular search engine.

1&1’s Online Success Centre also provides an instant appraisal of how a website appears on the most relevant online directories like Google Maps or Yelp, which are getting more and more important for local searches. Users can automate the management of their listings by applying 1&1 ListLocal to their online strategy.

The innovative Content Optimisation interface guides users by an easy to use, speed-dial graphic that illustrates their success level of search engine optimisation (SEO).  Content can be optimised to a high degree by applying the SEO tool which is integrated in selected packages.

Robert Hoffmann, CEO 1&1 Internet Ltd., comments, “Since 2008, 1&1 has been committed to being a strong partner for small businesses by continually enhancing our website builder year after year.  With 1&1 MyWebsite 8 we introduce an industry first approach for small businesses to increase their online visibility. The new 1&1 Online Success Centre allows small businesses to get found easily on search engines and to be listed on the most influential online directories in a matter of just a view clicks”.

Priced from £6.99/month+VAT, with a 30 day free trial, 1&1 MyWebsite 8 provides a professional and mobile optimised website in minutes. With sector-specific text, pictures and design modules, the package offers hundreds of Web Apps, like Facebook and Google Maps, advanced online marketing and social media integration, SEO and eCommerce functionality.  All 1&1 MyWebsite packages include 1 domain, 200 email mailboxes and 10 GB web space, unlimited data traffic and 24/7 support.

More information about the product available at: http://www.1and1.co.uk/mywebsite-8

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